Privacy Policy

Fruit Ranch Markets, Inc. AND Fruit Ranch & Gold Seal Fruit Bouquet (“Fruit Ranch,” “we,” or “us”), the operator of this website, is dedicated to the protection of privacy on the Internet. This Privacy Statement for the United States describes the manner in which information is sometimes collected and used by Fruit Ranch, and the means by which website visitors can have certain information deleted from Fruit Ranch’s records and systems. We greatly respect the privacy of our online website visitors. That privacy can be maintained through adherence to the principles set forth in this document and our adherence to U.S. Safe Harbor principles. Please read through this Privacy Statement carefully so that you are fully aware of your rights and ours. If you have any questions about this Privacy Policy, please contact us at or:

Fruit Ranch
6301 West Bluemound Road
Milwaukee, WI 53213

What We Collect

We collect information on or through our website that can personally identify you but this will only occur when such information is voluntarily offered by you. In short, when you visit our website or interactive advertisements, we will not collect any personal information about you (such as your name, home address, telephone number, e-mail address, or credit card information) unless you provide it to us voluntarily. If you decide not to provide us with personal information, you can still access our website but you may be unable to access certain advanced features, or receive product information offered through our website or interactive advertisements.

Our website sometimes include information about promotions that we are offering individually or jointly with one or more other parties, and we may allow you to enter electronically in some cases. If that occurs, we will use the information you provide for the purpose of conducting the event (for example, to notify you if you have won) and, when we have your consent, to offer you products and services of Fruit Ranch and our joint event sponsors. In addition, we may also collect demographic and other data for advertising, promotion, and market research purposes.

At our website you may have an option to express an opinion, subscribe to one of our newsletters, or participate in one of our online promotions. These programs require you to submit some information in order to participate. Fruit Ranch may occasionally ask visitors to complete opinion polls or surveys to assess consumer interests, needs, and attitudes. Surveys help us provide better products and services that meet customer needs. Participation is completely voluntary and these surveys are optional.

If you provide feedback on your experiences with our products or otherwise submit questions to our consumer service representatives, you may be asked to supply personal information for purposes of record-keeping and response.

Fruit Ranch may also collect information about the products you view or features that you access, for example when you visit different parts of our site or applications and what selections you make on them. We may also collect device-specific information (such as your device hardware model, operating system version, unique device identifiers, and mobile information if you use a mobile device to access the site). We may use cookies when you visit many of our website pages. For instance, when you visit one of our websites, our web server will automatically recognize some non-personal information, such as the date and time you visited our website, the pages you visited, the referrer (that is, the website you came from), the type of browser you are using, the type of operating system you are using, and the domain name and address of your Internet service provider, but importantly, our cookies do not collect or contain personal information such as your name or e-mail address.

In the situations described above, we may also enhance or merge your personal information with data obtained from third parties for the same purposes.

Fruit Ranch may also use Web beacons to improve the effectiveness of our market research that allows us to count users, including their demographics, who have visited certain pages and to generate statistics about how our site is used. They are not used to access personally identifiable information.

Aside from personal information, there will be occasions in which we may also collect information about you that you voluntarily submit and which is not personal, such as general statistical information like age, gender, zip/postal code, household size, interest, and preferences. Additionally, data which is not personal, including feedback, questions, comments, ideas and suggestions shall be deemed to be non-confidential, and Fruit Ranch will be free to disclose and use such data for any purpose and through any means without any obligation whatsoever towards you. Please read our accompanying Terms and Conditions for further information in this regard.

Our web server collects the domain names (but not the e-mail addresses) of visitors to our website. The information is sometimes aggregated to measure the number of visits, average time spent on visits, pages reviewed, and so forth. Fruit Ranch utilizes this type of information to measure the use of our website and periodically to improve their content.

Why We Collect Personal Information

Our principal goal in collecting personal information from you is to give us an opportunity to interact with you during and after your visit to our website and interactive banner advertisements, and to allow us to develop new products and services that are more responsive to your needs and desires. Fruit Ranch collects personally identifiable information to respond to visitor questions and comments about Fruit Ranch, its products and services, and other products of interest, to send e-mail newsletters, and to contact winners of promotions. Personal information also allows us to provide online services and features that are more likely to meet your expectations, and to customize our services to make your online experience smooth, efficient, and enjoyable. Fruit Ranch occasionally sends e-mail messages (describing new products, promotions or events) to visitors who have agreed to receive such mailings. These mailings are optional and you may opt-out of these mailings completely at any time.

About Security and Storage

Fruit Ranch has taken measures to keep all information from our online visitors as secure as possible against any unauthorized access or use. All information is protected by standard security measures that are periodically reviewed, however no website is entirely secure. You should protect the account information in your possession as well.

Sharing Your Information

Except for the situations described herein, we do not sell or transfer personal information to third parties outside of our organization.

We do not share personal information with companies, outside organizations and individuals unless one of the following circumstances apply:

With your consent: We will share personal information with companies, outside organizations or individuals if we have your consent to do so.

For external processing: We provide personal information to our affiliates or other trusted businesses or persons to process it for us, based on our instructions and in compliance with our Privacy Policy and any other appropriate confidentiality and security measures. This could include processing a transaction, fulfilling a promotion, or sending a newsletter.

For legal reasons: We will share personal information with companies, outside organizations or individuals if we have a good-faith belief that access, use, preservation or disclosure of the information is reasonably necessary to meet any applicable law, regulation, legal process or enforceable governmental request, detect, prevent, or otherwise address fraud, security or technical issues or protect against harm to the rights, property or safety of our users or the public as required or permitted by law.

In case of a sale or asset transfer: If we become involved in a merger, acquisition or other transaction involving the sale of some or all of our assets, user information, including personal information collected from you through your use of our services, could be included in the transferred assets. Should such an event occur, we will use reasonable means to notify you, either through email and/or a prominent notice on the services.

In aggregated form for business purposes: We may share aggregated, non-personally identifiable information publicly and with our partners we have a relationship with, advertisers or connected sites. For example, we may share information to show trends about the general use of our services.

Unless you consent, none of these other parties are allowed to re-sell any of your personal information or data or use such personal data for any other purpose.

Sharing Our Information

Occasionally, visitors will have the opportunity to forward product sampling prospects or other information on a Fruit Ranch website to friends or relatives or to send messages from our websites or interactive advertisements to friends or relatives. The personal referral information you provide to facilitate this communication is used on a one-time basis or stored only for analysis purposes, and it is not further used by Fruit Ranch to re-contact referred individuals, except in circumstances where we obtain consent from the people you have referred to receive communications from us.

Cookies and Choice

We use cookies to store visitors’ preferences, record session information, record user-specific information on what pages users access or visit, record past activity at a site in order to provide better service when visitors return to our site, customize Web page content based on visitors' browser type or other information that the visitor sends.

If you do not wish to continue receiving our notifications or any other emails from us, you may deactivate future mailing by clicking on the provided UNSUBSCRIBE link in each mailing.

If you supply us with your postal address on-line you may receive periodic mailings from us with information on new products and services, samples, marketing give-a-ways or information on upcoming events.

Persons who supply us with their telephone numbers on-line may receive telephone contact from us with information regarding new products and services, upcoming events or brand news/announcements.

Third Party Sites

Our Privacy Policy does not apply to services offered by other companies or individuals, including products or sites that may be displayed to you on this site. We also do not control the privacy policies and your privacy settings on third-party sites, including social networks.

Do Not Track Signals

Some web browsers have settings that include “do not track signals.” Our services are not currently engineered to respond to those signals from browsers.

About Children

Our site is not directed toward children under 13 and we will not knowingly collect information for any child under the age of 13.

What You Can Do

You are in control of the personal information you provide to Fruit Ranch online. You can:

    1.  Ask for a copy of your personal information
    2.  Ask for your personal information to be corrected or updated.
    3.  Ask us to remove your personal information from our records.

If you have communicated with us electronically, and wish to do any of the preceding, please write to us at:

Fruit Ranch Markets, Inc.
Attn: Consumer Affairs
6301 W. Bluemound Road
Milwaukee, WI 53213

Please give us your full name and telephone number in case we have questions. We will use diligent efforts to fulfill your request on a timely basis.


As evidenced by this Privacy Statement, we believe that the interactive media can coexist with the fundamentals of privacy, and we will continue our efforts to ensure that that coexistence is harmonious.

Our Privacy Policy may change from time to time. We will post any privacy policy changes on this page and, if the changes are significant, we will provide a more prominent notice (including, for certain services, email notification of privacy policy changes). If you have any questions or concerns about how your information is being used, please contact us at

Thank you for your visit. We hope you enjoy your stay.

This Privacy Statement was most recently amended on December 11, 2017.

Wholesale Supplies

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Fruit Ranch & Gold Seal Fruit Bouquet
6301 W Bluemound Road
Milwaukee, WI 53213
(414) 476-9600 • 1-800-433-3289 • Fax: (414) 258-9377
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Monday - Friday : 9:00am - 5:00pm
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Saturday - Sunday : Closed


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